Goal of the project

Create educational videos campaign for Jiffy Lube, an American chain of automotive oil change specialty shops.

The videos were designed & written to be directed towards the clients and make it easy for them both understand and learn about Jiffy Lube's services.

Working as a lead Graphic Designer & Illustrator alongside an amazing team of animators, sound designers, and producers we were able to visualise complicated concepts in a easy to digest way, so that Jiffy Lube's clients can both enjoy and learn while watching the videos.

Automatic Transmission Service Video:

As a responsible vehicle owners, you are attentive to many of our car's needs. Your transmission plays a vital role in our vehicle's performance and longevity. When it performs optimally, even your fuel economy can be improved. At Jiffy Lube, very competent technicians will help you determine your maintenance needs.

Radiator Service Video:

Radiator fluid (also known as “coolant” or “antifreeze”) is the key to keeping your engine cool in the summer and warm in the winter. A properly functioning engine cooling system is crucial. At Jiffy Lube, expert technicians will drain worn out or contaminated radiator fluid and replace it with fresh fluid that meets or exceeds your manufacturer's specifications.

Wiper Service Video:

When it comes to safe driving, a clear view of the road ahead is essential. Your wipers help keep our windshield free from rain, snow, and dirt, ensuring clear visibility. But like many other vehicle components, windshield wipers require regular maintenance. The professional team at Jiffy Lube will inspect your wiper blades for wear and damage, and install new blades, ensuring longevity and clear visibility.

Cabin Air Filters Video:

As a vehicle owner, it’s easy to know when things like your tires need maintenance -but what about your car’s cabin air filter? At Jiffy Lube, the professional team will inspect your cabin air filter and other filters to ensure everything works properly, and give you personalized advice based on your specific vehicle, driving conditions, and manufacturer's recommendations.

Brake Replacement Video:

Your brakes are essential to your safety, and the safety of everyone you encounter on the road, so you want to keep them in tip-top shape! Regularly performing inspections and maintenance of your vehicle’s braking system can help prevent costly repairs and keep you, your passengers, and others on the road safe. During your Jiffy Lube brake service, a Service Technician will fully inspect your brake system. The Technician will also provide service recommendations based on your vehicle manufacturer maintenance schedule and in-store testing.